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Pharmaceutical Marketing Management - Advanced

By the end of this course; the participants will be able to: Understand & Analyze the strategic marketing steps & methods. Gain competitive advantages over the similar competitors via real life Case Studies from Egyptian & GCC Pharmaceutical Market. Prac

Course Details

By the end of this course; the participants will be able to:

  • Understand & Analyze the strategic marketing steps & methods.
  • Gain competitive advantages over the similar competitors via real life Case Studies from Egyptian & GCC Pharmaceutical Market.
  • Practice the most modern marketing Techniques as Flanking & Guerilla via over 50 Pharmaceutical Products.
  1. Segmentation
  2. Targeting
  3. Positioning & USP
  • Number of lectures 3
  • Number of hours 05:01:30

Course Topics


Course Instructor

Dr. Mostafa Nawareg

Dr. Mostafa Nawareg

  • Dr. Mostafa graduated with Bachelor of Pharmacy from Alex University, Egypt.
  • He obtained a lot of certificates and licenses like MBA Instructor,  Export Professional, accredited marketing consultant and accredited delegate in Egypt from Birmingham College, UK.
  • He is MBA instructor in many organizations like  Boston University – John Saluston UK, Birmingham College UK, Victoria Business College, European Business School ,Future University in Egypt and more.
  • He is corporate trainer in in many organizations  like Hikma Pharma, Global Napi Pharma, Merz Pharmaceutical, Pharmalys Laboratories, Brands cosmeceutical and Epiderm.
  • His most recent role was as marketing & export Head at Xchange Egypt for Global Trade & Franchising.

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